About Matterhaul

Building the AI Operating System for the Physical World

The built world runs on relationships, expertise, and complexity. We’re bringing connected data and intelligent automation to distributors and manufacturers so teams can move faster with confidence.

We started Matterhaul because transaction systems weren’t designed for intelligence. Our mission is to connect the dots so every call, quote, and document makes your team faster and your customers happier. Helping you increase your revenue without the overhead.

Time to quote

Hours → Minutes

Focus areas

Voice • Quoting • Knowledge

Built for

Distributors & Manufacturers

Mission

Why we built Matterhaul

Transaction systems weren’t designed for intelligence. We’re connecting the dots so teams spend more time with customers and less time hunting for answers.

Grounded in the field

We’ve walked job sites, became distributors, sat with counter teams, and lived the complexity of product selection and fulfillment.

Connected by design

We sit on top of your existing systems, unifying ERPs, supplier portals, CRMs, and communications.

Intelligence where work happens

AI augments quoting, product knowledge, lead capture, and voice, turning conversations into action.

Problem

What holds the industry back?

Fragmented systems

ERPs, supplier portals, quoting tools, and CRMs all speak different languages and rarely share context.

Manual, tribal workflows

Critical knowledge lives in people’s heads and email threads; processes depend on copy‑paste and workarounds.

Lost voice & unstructured data

Calls and voicemails contain intent and demand signals that never make it back into systems.

Slow quoting & follow‑up

Teams spend hours collecting specs, checking availability, and routing approvals, while customers wait.

Opportunity

Why now & what's possible

Connected data plus AI unlocks a step‑change in speed, accuracy, and customer experience.

Automate the repetitive

Draft quotes, retrieve docs, and route follow‑ups automatically with human‑in‑the‑loop control.

Create a shared source of truth

Link products, pricing, customers, and conversations into one context layer.

Turn activity into insight

Understand what customers ask and buy. Feed learnings back to teams and manufacturers.

Approach

How we work

We partner closely with distributors and manufacturers. We don’t rip and replace — we connect, normalize, and elevate.

Intelligent Data Layer

The foundation that connects ERP, CRM, supplier systems, email, and voice. Powering every workflow.

AI modules on top

Quoting, Product Knowledge, Lead Gen, and Voice share the same context, so results are consistent everywhere.

Humans in control

Role‑based access, approvals, and audit trails ensure safety and trust with every action.

Team

Who we are

A team of builders from technology and construction who care deeply about making the physical world smarter.

Hands‑on in the built world

We’ve renovated homes, worked in construction, became distributors ourselves, walked yards, and supported sales and ops teams day‑to‑day.

Systems‑level product thinkers

We’ve shipped software and hardware platforms used by enterprises and fast‑growing teams alike.

AI‑native mindset

We design for intelligence from day one. Retrieval, reasoning, and guardrails arebaked in.

Join the journey

We’re building alongside customers who move and build the physical world. If that’s you or you want to help us build, let’s talk.